Max Chidera is a contemporary fashion brand established in 2017, based in Lagos, Nigeria. What started as a love affair with creativity and a desire to help people dress up gradually became a full-blown passion and business giving life to the brand.
His clientele includes a number of celebrities.
The Max Chidera brand is expanding into other aspects of fashion, including bags and footwear.
Max Chidera is poised to conquer his new niche.
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For instance, he said about his sports and casual shoes: “The Nigerian sneaker wear industry is still in its birth stage. We have work to do.”